by Lissa Poirot
This addition to the Now collection of all-inclusive resorts, Now Amber Puerto Vallarta, opened in 2012, debuting 331 luxury accommodations, six restaurants and three swimming pools on its Pacific Ocean beachfront location. The new resort is connected to Secrets Vallarta Bay, an adults-only, all-inclusive resort, which makes Now Amber a great destination hotel for multigenerational vacations; mom, dad and the kids can stay at Now Amber, and grandparents who want to spend time with the family, as well as have a quiet, kid-free place to go, can stay at Secrets.
The all-suite resort provides stunning Pacific Ocean views, lush gardens and modern decor with marble and wood floors. Rooms in the resort’s twin towers feature furnished balconies to watch the setting sun over the ocean, with ground floor accommodations featuring private plunge pools. Now Amber provides luxury in a relaxing setting, taking all the stress out of traveling by providing various amenities, activities and culinary adventures. The resort’s “no reservations” policy is a nice break from other all-inclusive resorts that provide multiple dining options that book up too quickly. At Now Amber, walk-ins are the norm and welcome. There are also ample lounge chairs located poolside and on the beach, as well as umbrellas and rafts, so you won’t need to run out at breakfast to reserve a seat with a towel; you’ll always find a spot. Enjoy the slower pace and no-worry atmosphere of Now Amber, and take advantage of the supervised kids’ programs to enjoy a little romance while on vacation.
Our Editor Loves
- All-inclusive resort with six onsite restaurants
- Beachfront location and three swimming pools
- Kids' club for children ages 3 to 12
- All Inclusive Rates
- Water Sports
- Children Programs
- Family Room 5+
- Kids' Pool
- Kids' Theme Meals
- Onsite Dining
Rooms & Rates
Now Amber's 331 guestrooms come with private furnished balconies or terraces, CD/DVD players, king or two double beds and a daily refreshed -- and complimentary -- mini-bar with juices, soft drinks, bottled water and snacks. Guests enjoying accommodations in the Preferred Club have special suites, private concierge, free Wi-Fi, a pillow menu, upgraded mini-bar items and cocktails, and a lounge offering daily continental breakfast, afternoon hot and cold hors d'oeuvres, desserts and beverages.
After playing a couple times on the court I talked to the tennis pro who suggested I sign my kid up for a private lesson. I ended up signing my 12 year old up for a lesson with Salvador and I cannot believe how much my son improved after just one session and the price was very reasonable!
I generally don’t write reviews, but I have to for Now Amber. The resort was absolutely exceptional! The food was always amazing, we tried the Japanese, italian, Mexican, and French restaurants and I couldn’t get enough of the unique ambiance each had and of course the food was to die for. We stayed in the preferred club and I definitely recommend the upgrade. It was so nice having snacks and chilled water on the ready on the way back to our room. The rooms were luxurious and we never had issues finding lounge chairs at the pool- which always seems like a struggle at all inclusive resorts. But most importantly was how great the service is. Everyone we came in contact with was extra accommodating and friendly. Donald at the concierge helped me find my phone when I left it on a bus. Gorge on the beach was so sweet teaching me to paddle board. Finally, Javier and Bryan on the entertainment team made sure my bff and I had a great time. Javier even made sure to meet us on our last day to say farewell!! We will definitely be back and recommending to our friends!!
Kids ages 3 to 12 can enjoy the fully supervised children's program, operating day and evening. Activities include arts and crafts, weekly campout adventures, poolside movies, sandcastle competitions and educational programs and games.
Beach and Pool
Located on the Pacific Ocean, the waves are a little choppier than Atlantic resort waters, and annoyingly, you'll have to deal with locals peddling their wares all day, every day. However, included at the resort are non-motorized watersports, including Hobie Cats, kayaks, paddleboards, snorkeling gear and boogie boards. Three pools and ample pool rafts, volleyball and a small splash area for the youngest kids are available, without the peddlers. Pools are open each day from 8 a.m. to 8 p.m.
Throughout the evening, the resort features a number of entertainment options, including themed parties, poolside movies on the lawn and live music.
The resort has one hard tennis court in a small, unshaded space. The court is open daily from 7 a.m. to 10 p.m., but with only one court, reservations are required.
A tour group operates a book and information desk at the resort and can arrange for families to leave the resort for supervised tours and activities, such as swimming with dolphins, zip-lining, off-road tours and Mayan exploration. These activities are not included in the resort's all-inclusive program, but offer rewarding experiences.
The resort has several restaurants on property, serving breakfast, lunch and dinner daily. Room service is available for no additional fee, 24 hours a day.
Located outdoors near the pool, light, grilled dishes are served under the sun at Barefoot Grill from noon to 4 p.m. daily.
This resort casual, seafood restaurant is open for lunch and dinner.
This adult-only Pan-Asian restaurant serves up exotic specialties from Japan, China and Thailand with a sushi bar and hibachi dinners from 6 to 11 p.m.
This formal, Italian restaurant serves a five-course dinner to just 28 guests each night.
This international buffet serves breakfast, lunch and dinner.
Coco Cafe, located in the Shopping Village, provides grab-and-go pastries and coffee from 7 a.m. to noon. Room service is available for no additional fee, 24 hours a day.
Traditional Mexican dishes and 100 percent Mexican service is provided in this elegant restaurant, which serves dinner nightly from 6 to 11 p.m.
Planning & Tips
All About the Extras
Internet is not provided in rooms except Preferred Rooms, which receive complimentary access. Guests receive 15 minutes of daily, free Internet in the Business Center.
The resort can arrange for in-room babysitting services.
The Art of Smart Timing
The Pacific Coast of Mexico is a year-round, warm-weather destination. It's more crowded from the December holidays through spring break time, but crowds thin out in the summer and fall months.
Puerto Vallarta's airport is a 15-minute cab or shuttle ride to the resort.
The resort is nestled into a hillside and just down the hill is a bustling shopping and dining area.
For Mom and Dad
Secrets Spa by Pevonia is Now's splurge of a spa, featuring a gorgeous lounge and hydrotherapy area for men and women to share. Treatments, massages and salon services are offered from 8 a.m. to 8 p.m., and it's definitely worth it to spend a little time in the spa to really relax. Try the Hydrotherapy Circuit, which involves a dip in a sauna, steam room, Jacuzzi, plunge pool, pressure showers, massage beds and more.